Program

WELCOME BREAKFAST – 8:30 – 9:00

I/ INTRODUCTION9:00 – 9:20

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A brief look back on women’s image during the past century shows the permanent comings and returns between ultra-femininity and androgyny and how recent developments are different in nature.

With: Mrs. Catherine Jubin – Founder – International Luxury Business Association

II/ LUXURY IN THE TRANS’ ERA10:25 – 11:15

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Trans-gender, trans-formations, trans-parent, trans-humanism … Does the luxury “trans” era correspond to a real empowerment of individuals over gender? Derived form the World Luxury Tracking‘s data, a reflection on opportunities for luxury brands.

With: Mrs. Francoise Hernaez-Fournier – Director of Strategic Planning – Ipsos Connect

BREAK – 10:15 – 10:25

III/ OF WHAT GENDER IS THE NAME?9:20 – 10:15

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Simone de Beauvoir, with her famous phrase: ‘One is not born a woman, one becomes one’ has often been credited with having inspired the gender theory advocates. But deep down, do we really know what the meaning of this expression is? Why this theory has been raising so much controversy? What impact does it have on societies?

With: Mrs. Bérénice Levet – Philosopher – author of “The gender theory or the dream world of angels”
(Grasset)

QUESTIONS & CLOSING – 11:15 – 11:30

The Conference will be held in French