No month is passing by without one or more reflections being proposed around this theme; yet in the luxury segment it is still very rare to find convincing examples of digital stores. Beyond communication, what should be the role of digital in luxury outlets, for what experience? How to integrate the dimensions of welcome and service that are key to luxury? What are the issues? How are conceived today the new luxury retail concepts?
With: Mr. Philippe Nobile – MD – Javelin Group France
Mr. Christophe Pradère – MD – BETC Design
Mr. Eric Carlson – Architect, Founder of CARBONDALE
With the development of real malls in major hubs, Travel Retail is a key channel for luxury, not only because of the business it generates, but also as it plays a major role in brands awareness development among the ever increasing travelers clientele.
Starting from a comprehensive analysis of the industry, its customers, and recent developments, the speakers attempted to clarify some specific issues to such a special retail channel.
With: Mrs. Cécile Gorgeon – Managing Director – Added-Value
In times of crisis, more than ever, distribution becomes a crucial issue. Heavy and risky investments, brand image control, risk of non-payment, massive discounting by retailers, e-commerce development, these are some of the factors that should be taken into account when building a distribution strategy. Is it possible to find an optimal mix between total control and other possible formulas?
With: Mr. Jérôme Philippe – Associate – Freshfields Bruckhaus Deringer
Mr. Yves Michel – MD – Wolford France
Mrs. Elodie Leprince-Ringuet – Retail Director – Bonpoint