Yearly Archives: 2002

11-09-2002: CRM

Workshop

With: Mr. Yannick Grelot – President – Nouveau Siècle

Mr. François-Xavier Poëls – President – ASM

10-17-2002: MASTERS

Conference

Baby-Boomers: a good target for luxury brands. What potential? Do marketers need to develop specific strategies?

With: Mr. Stéphane Truchi – Managing Director – Ipsos France

CR 17-10-02 (63.5 KiB)

09-12-2002: COMMUNICATION

Conference

An analysis of links between brands, medias and consumers. How to influence journalists? what are the limits?

With: Mr. Philippe Cherel – Managing Director – Edelman

CR 12-09-02 (86.8 KiB)

07-02-2002: APPEARANCE, BEAUTY & BODY IMAGE

Conference

A comparative analysis of cultural evolution in the USA, Europe and Japan.

With: Mr. Michel Ladet – Business Development VP

Mrs. Monica Holden-Graber – Senior Consultant – RISC International

CR 02-07-02 (75.4 KiB)